From
the start of the semester, my views regarding argumentation and debate in our
culture have completely transformed. I learned that there is an argument in
almost everything that we encounter in life, and that some arguments are
significantly stronger and more effective than others.
Personally,
throughout this course I have found that minds can be changed most effectively
by utilizing a Logos and Pathos appeal. Because humans are such emotional
beings, adding emotional concerns to an argument can definitely sway most
audiences. Facts and statistics in the Logos appeal is also extremely
effective. It is hard for an audience to argue with facts. I have also found
that our culture has transformed into a VERY visual culture. People like to see
creative, pretty, and exciting images and it plays a ridiculous role in how we
process messages. People focus more on the image rather than the importance of
the message. Much of this can be attributed to the heavy use of social media
and how it has opened many opportunities for various methods of arguing.
I
also learned about the power dynamics behind argumentation. Giant corporations
and other people of power tend to be experts in using argumentation as a tool
to control others. In my opinion, it definitely has the capacity to change the
world. For example, the Uncle Sam “I Want You to Join the U.S. Army” posters.
This argument convinced so many young men to enlist and sacrifice their lives
during a time of war.
The
more I analyzed arguments throughout the semester, the more I developed by
ability to dissect the arguments and determine their effectiveness and appeal
with particular audiences. Now it is impossible for me to look at anything
without over-analyzing the argument they are making, the strength of their
argument, and what their target audience most likely is. It is definitely
annoying (especially for my friends), but entertaining nonetheless.
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